Personal projects

My journey as an AI enthusiast began long ago when I started collecting handmade robots. I've always seen machines as incredible allies and have been captivated by the vast potential they hold.

In this context, I find myself blending my human experiences with the world of machines, like a scientist in a lab conducting experiments. This fusion of human insight and technological prowess not only allows me to explore countless creative ideas but also to shape the future of AI in ways that align with our ethical principles and shared values.

My passion lies in not only appreciating the boundless possibilities that AI and robotics offer but also in contributing to their development. By approaching this field with a focus on curiosity, ethics, and collaboration, I believe we can use these technologies to create innovative solutions and artistic expressions that benefit humanity as a whole.

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British Airways, the way we travel in 2050
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Creative process description‍

Conceptualization:

The project aimed to create an immersive, first-person journey where the character (or narrator) experiences the future of air travel. The story centered on the seamless integration of cutting-edge airport technology, British Airways' branding, and futuristic visuals, all powered by Al.

Research & Tools:

Conducted in-depth research on current airport technologies, British Airways' brand guidelines, and futuristic visualizations. This included exploring and testing Al tools for tasks such as video and image enhancement, as well as Al-generated voiceovers to ensure a polished final product.

User Journey & Storyboard Development:

Crafted a clear user journey, breaking it down into essential storytelling elements and key visual moments. A storyboard - overview was created to map out the progression of the narrative and ensure visual consistency throughout, optimizing resource and time allocation.

Voice off Script and Sound:

Refined the user journey script for a concise, 40-second voiceover, optimizing it after several tests in text-to-speech tools. The final voiceover was generated using Eleven Labs (Rachel), enhanced for studio-quality with Adobe Podcast, and paired with a custom soundtrack created in Suno Al. Everything was mastered in BandLab to deliver high-quality audio for the video.

Style & Visual Consistency:

To ensure cohesive visuals, selected a style reference in MidJourney using seed 44656782, "Minimalist Elegance," and adjusted the Style Weight Parameter (--sw 20) for further refinement. The visuals were designed with a 7:4 aspect ratio, aligning with standard HD screens for both TV and mobile devices.

Prompt & Visual Concept Execution:

Meticulously crafted the text prompts, refining them with ChatGPT for subject, setting, style, and technological elements to enhance the futuristic theme. The visual concept evolved from a highly futuristic perspective to a more realistic, achievable vision.

Image Generation & Enhancement:

Used MidJourney to generate all images and refined specific visuals in Photoshop to achieve the desired results. These images were enhanced using Leonardo Al for optimal quality. The British Airways logo was incorporated in Photoshop to maintain branding consistency in key scenes like check-in.

Video Creation & Post-production (motion graphics):

Generated video sequences using Runway's image-to-video tool, producing multiple takes per scene. In After Effects, compiled the segments, added sound, and incorporated branding elements, ensuring smooth transitions and cohesive color grading. Several versions were rendered, with refinements to ensure a polished final product.
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